When SEO Takes the Value out of a Website
To reach that number 1 spot seo (SEO) may be the tool webmasters need to use in nearly every case. Several books have already been written covering seo. A huge selection of websites cover this issue and give plenty of advice. There's so much information regarding this topic - it's extremely difficult to digest. Webmasters have all they want offered by their hands anytime and in addition share the data.
Google (for example) changes the guidelines constantly and passing up on these things often means a website drops right down to underneath of the serp's delivered on any given search. The search for the best seo results is on round the clock, 365 days per year.
As with anything there will be individuals who go a step too much.
Search Engine Optimization is not any exception. You have the Black Hats who do use every legal or illegal trick to improve their website's search engine results positioning and you also have the so called White Hats who play by the guidelines and only use legitimate SEO tools and tricks. And you have individuals who just over-do it. They build their websites completely optimized for the various search engines but appear to overlook the user ultimately. These websites are filled with keywords and key phrases around.
Navigation and presentation of content is optimized for the internet search engine but they appear to completely overlook the human factor. Yes, driving traffic to the web site from se's is excellent. But imagine if the website is difficult to navigate for visitors since it is optimized for search engines rather than for usability? An internet site not meeting the requirements of humans is established to fail.
Having the quantity 1 spot in search engines won't materialize in higher profits and revenue if the website will not meet basics requirements for humans to a) navigate the website properly and b) in order discover what they're looking for within an easy way. Articles filled with exactly the same keywords again and again are hard to learn and the info the user wants is difficult to extract. Links to sub-pages covered under keywords again and again can make it difficult to even reach the information an individual wants. An individual experience will undoubtedly be disappointing and can lead to an individual shifting to other sites that can deliver information within an appropriate way. You can find other webmasters who can achieve high search engine ranking positions but still offer satisfying experiences for users on the websites?